How to Pick Your Target Demographic

Maybe you have just created a product or service that can help solve a problem in your community, but who in your community will benefit from this particular product or service? Sometimes it’s hard to define, but here are a couple of very simple ways to figure out who...

The Way I See It…

For some issues of The People’s Exchange, the last thing that gets done is this article. This time it almost created a serious problem! Our power went off this afternoon (Monday) for about half an hour. Most of the paper was done, but, yep, you guessed it … this...

Why Daydreaming is Good for You

Source: Best Health Magazine, Summer 2012 Daydreaming has long been criticized as a pursuit of slackers and time-wasters. For a while in the 1950s, it was even thought excessive daydreaming could lead children into psychosis (a theory that has since been thoroughly...